From Lowe's Curiosities of Heraldry: “It does not seem to have occured to these allegorizing worthies that the tincture of a charge may be diametrically opposed to the signification assigned to the charge itself. For example, the coat ‘Vert, a bull's head or’ by the armilogical rules cited above, would signify, as to the tinctures, pleasure and joy, while as to the charge it would mean rage and fury. Again, ‘Purpure, a wolf argent’ would mean ‘a wrangler with a peacable disposition!!’”
I'm an Academic Herald. I'm not a "real" herald; I don't design and register people's coats of arms (though I can certainly suggest designs for those who might be interested). What I do is study, research, teach, and write about heraldry. (You can find some of my books about heraldry and a list of my articles and presentations about heraldry at "Our Website" below.) And I like to share what I have learned about heraldry, hence this blog. I hope that you'll find it informative, interesting at least occasionally, and worth your time to come back. Got a question? Comments? Feel free to ask or let me know. I'd love to hear from you. You can find my contact information in my Profile.
The city of Duncan, British Columbia, after six whole weeks of public input and ideas, has decided to adopt a logo – pardon me, a “bold new brand” – to “complement” the use of its coat of arms. Which arms, I feel it incumbent for me to point out, were designed by former resident Sir Conrad Swan, quondam Garter King of Arms of the College of Heralds in London.
According to Councillor Michelle Staples, head of Duncan’s tourism committee, “the brand illustrates — with a touch of artistic motion — city symbols such as the Cowichan River, Native heritage, and city hall's historic spire tower” over Duncan's name.
Sigh. They have a perfectly good coat of arms with which they can "brand" themselves. Why they felt the need to supplement it, with something chosen following only six weeks of public input, is, I'm afraid, a bit beyond me. I guess I must be a stick-in-the-mud reactionary. Or maybe not.